Online advertising: All you need to know
Millions of businesses worldwide invest billions in paid ads each year to put themselves in front of as many people as possible. And they’re doing it because online advertising, when done right, delivers outstanding results.
How HubSpot's social team grew their LinkedIn presence by 84% in six months, according to HubSpot's Director of Social
Welcome to HubSpot’s Expert Edge Series, where we interview top execs at major brands to explore their perspectives on the latest trends, challenges, and opportunities shaping the industry. Over the past few months, you might‘ve noticed a shift in HubSpot’s social strategy. The more traditional B2B posts have given way to a social media presence […]
Turn your power users into creators (and vice versa)
One of the most powerful — but least used — aspects of social media is its ability to turn customers into community.
How to plan a seasonal marketing campaign: A 5-step strategy
As a marketer, I always keep track of whatever holidays are rolling around each month for my seasonal marketing campaigns — even the ones that don’t get the huge parades and Hallmark TV specials.