B2C vs. B2B marketing with AI: The industry trends every marketer should know

The beauty of freelancing for most of my decade-long career is that I’ve worked on both sides of the B2B and B2C marketing coin. One week, I’m helping a B2B SaaS brand rewrite a whitepaper. The next, I’m deep in campaign planning for a B2C real estate brand. It’s a front-row seat to how marketing […]